Mobile App Monetization Without Apple's 30% Cut

Replace Apple's IAP commission with a single SDK. Direct billing, StoreKit migration, and full merchant of record at 5% + 50¢ per transaction.

The Real Cost of Apple's IAP

30% Lost on Every Transaction

Apple's IAP commission takes 30% of every payment. On $3M ARR, that's $900K annually paid to Apple, not reinvested in your product.

Zero Control Over Cancellations

Apple owns the cancel flow. Developers cannot offer discounts, pauses, or retention prompts when a subscriber tries to leave.

No Path to Direct Billing

Most direct billing setups require stitching together Stripe, RevenueCat, and Paddle — weeks of integration work with no migration tooling.

Built for Mobile App Monetization

Five features specifically designed to help app developers migrate off Apple's IAP, retain subscribers, and maximize direct billing revenue.

Migrate Existing IAP Subscribers Smoothly

SUBSCRIBER MIGRATION

Migrate Existing IAP Subscribers Smoothly

Switch and Save campaigns intelligently surface offers to your existing StoreKit subscribers, prompting them to move to direct billing. Configurable timing, A/B testable copy, and discount levels keep churn minimal during migration.

  • Targets existing StoreKit subscribers
  • Configurable timing and discounts
  • A/B testable offer copy
Offer Direct Billing at Signup

NEW USER ACQUISITION

Offer Direct Billing at Signup

New users see a paywall with both App Store checkout and a direct billing option with a web-only discount. Preserve the native experience while routing new subscribers to your lower-cost billing channel from day one.

  • Dual-option paywall at signup
  • Web-only discount incentive
  • Preserves native App Store flow
Start With 10% Roll Out Safely

RISK-FREE ROLLOUT

Start With 10% Roll Out Safely

Begin exposing direct billing to just 10% of your users, measure migration rates and revenue impact, then scale up. Instant rollback from the dashboard with no app update required — critical for large apps where a bad rollout is costly.

  • Start at 10% of users
  • No app update to roll back
  • Dashboard-controlled scaling
Auto-Import Your Existing IAP Products

IAP MIGRATION

Auto-Import Your Existing IAP Products

Allocents automatically pulls your StoreKit products from App Store Connect. Each product gets a canonical identity with both App Store and web pricing, so you can add web-only discounts without recreating your entire product catalog.

  • Auto-imports from App Store Connect
  • Storefront-specific pricing per product
  • Add web-only discounts instantly
Full Billing Infrastructure Included

MERCHANT OF RECORD

Full Billing Infrastructure Included

Allocents acts as the legal seller for every direct billing transaction — handling payments, tax remittance in 190+ countries, chargebacks, fraud protection, and customer support. Ship the SDK and Allocents manages everything else.

  • Tax handled in 190+ countries
  • Chargebacks and fraud covered
  • No billing infrastructure to build

Frequently Asked Questions

Start Keeping More App Revenue

Integrate in 15 minutes and start offering direct billing alongside Apple's IAP. No credit card required to get started.