Replace Apple's IAP commission with a single SDK. Direct billing, StoreKit migration, and full merchant of record at 5% + 50¢ per transaction.
Apple's IAP commission takes 30% of every payment. On $3M ARR, that's $900K annually paid to Apple, not reinvested in your product.
Apple owns the cancel flow. Developers cannot offer discounts, pauses, or retention prompts when a subscriber tries to leave.
Most direct billing setups require stitching together Stripe, RevenueCat, and Paddle — weeks of integration work with no migration tooling.
Five features specifically designed to help app developers migrate off Apple's IAP, retain subscribers, and maximize direct billing revenue.
SUBSCRIBER MIGRATION
Switch and Save campaigns intelligently surface offers to your existing StoreKit subscribers, prompting them to move to direct billing. Configurable timing, A/B testable copy, and discount levels keep churn minimal during migration.
NEW USER ACQUISITION
New users see a paywall with both App Store checkout and a direct billing option with a web-only discount. Preserve the native experience while routing new subscribers to your lower-cost billing channel from day one.
RISK-FREE ROLLOUT
Begin exposing direct billing to just 10% of your users, measure migration rates and revenue impact, then scale up. Instant rollback from the dashboard with no app update required — critical for large apps where a bad rollout is costly.
IAP MIGRATION
Allocents automatically pulls your StoreKit products from App Store Connect. Each product gets a canonical identity with both App Store and web pricing, so you can add web-only discounts without recreating your entire product catalog.
MERCHANT OF RECORD
Allocents acts as the legal seller for every direct billing transaction — handling payments, tax remittance in 190+ countries, chargebacks, fraud protection, and customer support. Ship the SDK and Allocents manages everything else.
Integrate in 15 minutes and start offering direct billing alongside Apple's IAP. No credit card required to get started.